IVG SMART MAX 10mg: Enjoy Nicotine Your Way
After expanding the SMART MAX range to a massive 30-pod refills, IVG has now taken the next step towards the PRO 12 experience by introducing new 10mg nicotine strengths.
This upgrade offers you more choice and flexibility, allowing you to enjoy lighter nicotine hits while still benefiting from the rechargeable, refillable SMART MAX system you know and love.
SMART MAX 10 mg Flavours: Tester Feedback
In June–July 2025, 24 adult vapers took part in a remote focus group to try 20 IVG SMART MAX 10mg flavours, including Watermelon Strawberry, Peach Ice, Banana Ice, and more.
Key results from the survey responses:
- 87.5% liked the flavours
- 85% rated the nicotine hit 7/10 or higher
- 55% gave the nicotine hit a perfect 10/10
Even for vapers used to 20mg, the 10mg range delivered smooth flavour and satisfying nicotine, helping us fine-tune the new pods based on real feedback.
SMART MAX Starter Kits & Flavours
Here are the flavours our testers tried, which are also part of our 20mg range:
Starter Kits (5 Kits):
- Blue Raspberry Ice
- Classic Menthol
- Cola Ice
- Fizzy Cherry
- Strawberry Raspberry Cherry
All 10 Flavours (including the 5 Starter Kits plus 5 Refill Pods):
- Blue Raspberry Ice
- Blue Sour Raspberry
- Classic Menthol
- Cola Ice
- Fizzy Cherry
- Grape
- Lemon & Lime
- Pineapple Ice
- Polar Mint
- Strawberry Raspberry Cherry
Designed for Adult Smokers
- Adult smokers with light to medium smoking habits (5-10 cigarettes a day) who want to make the switch, but don’t need a 20mg pod.
- Ex-disposable users seeking a mess-free, sustainable device.
- Existing SMART MAX users who want to reduce nicotine intake, while being in control of flavour and nicotine strength.
Read – How to Switch From Smoking to Vaping: Guide for Adult Smokers
Why Switch to SMART MAX 10mg?
- Ease into change: Gradually step down from higher strengths without losing the satisfaction of your favourite flavours.
- Nicotine Inhalation Control: Lower nicotine strengths let Boost and Eco modes perform more efficiently, giving you a balanced vape that matches your preferred intensity.
- Pure flavour experience: Lower nicotine levels let the full flavour profile come through with less throat hit.
- Your vape, your way: Mix and match strengths to suit your lifestyle, from relaxing at home to quick sessions on the go.
- Support for your goals: Whether you’re cutting down or simply exploring new options, 10mg makes it easy to stay in control.
3 Tips for Switching to SMART MAX 10mg
- Combine 10mg pods with your 20mg SMART MAX pods if you already vape but want to reduce nicotine.
- If you’re switching from smoking, think about how many cigarettes you smoke. 10mg may be more suitable for lighter smokers.
- Expect an adjustment period, and experiment. You may not adapt to the pods straight away, but persevere and try different flavours to notice the benefits.
Your Favourite 20mg Pods Are Still Available
If you can’t see yourself switching to 10mg, you can still buy all your favourite flavours in the SMART MAX range – all 30 of them.
New to SMART MAX? Learn How it Works
The SMART MAX is ideal for beginners who are new to vaping. Here’s how to set it up:
Why Vapers Love the SMART MAX
- Customisable nicotine: 20mg and 10mg in your favourite flavours.
- Control your draw: Eco and Boost Modes put you in control of how deeply you inhale. This controls the intensity not your inhalation
- Exclusive Flavours: SMART MAX has four flavours exclusive to the device – Purple Lemonade, Fruit Fusion, Blueberry Peach and Summer Grape.
- Portable: SMART MAX is bigger than the PRO 12, but still easy to carry.
Read – Which IVG Device Offers the Best Value for Money?
Quick Fire FAQs
Q: Do I need to buy a new device to use the new flavours?
A: No, if you have a SMART MAX device, you can use it with the new 10mg flavour pods.
Q: Are the new flavours permanent?
A: Yes, they aren’t limited edition. IVG aims to provide adult smokers and vapers with different nicotine options for the long term.
Q: Are there any alternatives to 10mg?
A: Yes, the PRO 12 offers flavours in 0mg nicotine. You can also buy IVG 50/50 E-Liquids in 0mg, 3mg and 6mg and IVG Shortfills in 0mg. However, you will need a different device.
Stock up on SMART MAX 10mg pods today and try different nicotine strengths.